The end of the year will be here before you know it. We’re creeping into Q4, and the time to plan is now! This Q4 marketing checklist will help you review your activities, identify ways to improve, give your brand a final boost before the end of the year, and help you get your marketing assets in order to start strong in the new year.

Most anyone with a website uses Google Analytics to collect data on how people use your website and digital properties. If you do as well, you need to know Google Analytics is moving away from what we are currently using with Universal Analytics and into Google Analytics 4. You should also know you can’t sit out of this shift. There are a lot of positives though, including enough time to make the change and great new features.